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Paul MzawakBack to the board
E-commerce WebsiteE-commerceWebLight/dark themes

Techno

An electronics store for the latest phones, laptops and gadgets, with flash deals, clear product cards and matching light and dark themes.

Role
UX/UI designer
Year
2025
The Techno homepage hero, split between the dark theme on the left and the light theme on the right

The project

Techno is an online store for consumer electronics: smartphones, laptops, watches, cameras, audio, gaming and smart-home devices. The goal was a shop that feels as premium as the products it sells, while still making it fast to find a device, compare a price and check out.

I designed the homepage and the category browsing page, each in a light and a dark theme.

Techno homepage in the light theme: header with search, a dark hero banner for a new laptop, and a row of service promises
The homepage opens on a single product story, then four service promises that answer the first worries of an online buyer.
The Browse Categories page, light theme
The Browse Categories page, dark theme
DarkLight
Drag to switch the store between its dark and light themes.

Key features

  • Search first. A wide search field sits in the middle of the header for products, brands and categories, with account, wishlist and cart on the right.
  • Hero product story. One featured launch at a time, with a short benefit line and one clear "Shop Now" action.
  • Trust strip. Free shipping, official warranty, secure payment and 24/7 support, each with its own icon, shown before any product.
  • Shop by category. Six large tiles with product photos for the main families, plus a full category page with item counts, sorting and a grid/list switch.
  • Deal of the Day. A countdown timer and deal cards showing the old and new price and a stock bar, so urgency is honest and visible.
  • Featured products. Product cards with a badge (Hot, New, Best Seller), star rating, name and price, filtered by Best Sellers, New Arrivals or Top Rated.
Shop by Category tiles and the Deal of the Day section with a countdown, in the dark theme
Featured products grid with badges, ratings and prices, in the light theme

Visual style

The style is clean and technical: lots of white or deep-navy space, product photography on soft gray wells, and one electric blue for every action. Headlines are set large and tight in Inter, with a blue-to-cyan gradient on the key word of the hero ("Performance") to give it energy without adding more colours. Badges use small, saturated pills so they stand out against calm product cards.

Browse Categories page in the light theme with a Summer Tech Week banner and category cards
Browse Categories page in the dark theme

Colour palette

Brand and actions

  • Electric blue

    #2563EB

    Primary buttons, badges, links, Join

  • Sky blue

    #60A5FA

    Start of the hero headline gradient

  • Cyan

    #22D3EE

    End of the hero headline gradient

  • Sale red

    #EF4444

    Sale and Hot badges, stock bars

  • New green

    #10B981

    New badges, in-stock states

  • Star amber

    #F59E0B

    Ratings, Best Seller badge

Surfaces and text

  • Midnight

    #0F172A

    Hero banners, footer, dark page

  • Slate 800

    #1E293B

    Cards in dark

  • Slate 700

    #334155

    Borders in dark

  • Gray 50

    #F9FAFB

    Page background in light

  • Gray 100

    #F3F4F6

    Product image wells

  • Ink

    #111827

    Headings and dark buttons

  • Gray 500

    #6B7280

    Secondary text

The full UI kit for this project (type, buttons, inputs, cards and icons) is in the Techno design system.

More screens

Techno homepage hero in the dark theme
Virtual reality feature banner and the footer, in the light theme